How Long Does It Take SEO to Work?

Nowadays business requires digital marketing and planning. The more accurate and complete the business plan, the better results can be achieved. The development of a project on the Internet also requires the definition of clear goals at each stage. Understanding the timing of the implementation of the entire SEO services promotion policy and each optimization method separately is important so that there is something to focus on, noting wins and misses, and it is also possible to understand how successfully and quickly the site is developing. Knowing these time limits, we can quickly respond to deviations from the plan and adjust the work to optimize the site in order to attract users and profit.

What determines the speed of SEO promotion?

Time for SEO website promotion is not a constant figure. It depends on several factors, each of which plays an important role and must be taken into account when planning.

Factors affecting the time of website promotion through SEO:

• Competitive business niche.

It is not only the number of competitors that matters, but also their nature. The more “advanced” your line of business is, the more competitors it has that actively and successfully use SEO to promote it. Of course, it is more difficult to promote a new product in such an environment, and it will take more time to develop.

• Promotion region.

Another external factor affecting the speed of SEO promotion. Important indicators in this case are the density of population, regional competition and the activity of Internet users. It is usually not possible to have a significant impact on changing this factor. But be sure to take it into account when evaluating the timing of the promotion of the project.

• Features of the promoted site.

The volume and quality of the resource are very important here. These indicators can and should be influenced in order to accelerate the process of achieving the desired results.

• Choice of keywords.

The speed of SEO website promotion directly depends on it. It is a mistake to select only high-frequency queries. They are unlikely to quickly bring the site to the TOP positions in the search results. After all, both users and search results algorithms have changed a long time ago. Now we are more often looking for specific products or information by entering the most clarifying query into the search box, and not a general term, which only complicates the search and makes it very long.

What you need to do to notice the results of SEO promotion as soon as possible.

Let’s go over the most important stages of SEO, the quality work with which will allow you to see positive dynamics as quickly as possible.

1. Analysis of competitors and selection of requests.

Here we are interested in niche leaders and how and what they do to be in the TOP of search results. We do not call for copying their actions, but we recommend that you note and discard the shortcomings and find the most interesting solutions in terms of optimization, improve them and implement them in your own. The logic is simple: it makes no sense to measure strength with those who are lagging behind and rejoice in victory over them; we must learn from the best and strive to get around them, making a little better.

In this direction, the work of successful competitors with keywords is very indicative. Pay attention to what keywords their sites are promoting and refine your own semantic core, especially carefully working with those phrases that the competitor missed.

Promoting only high-frequency keywords takes much more time, costs more money and brings less value than medium- and low-frequency keywords. Confirm this claim by analyzing your own site traffic data and looking at what queries leaders bid on.

According to the latest estimates of experts, low-frequency queries bring up to 70% of traffic. The number is impressive, isn’t it?

2. Internal website optimization and content management.

Internal optimization is necessary so that search engines can find the pages of your site as quickly as possible, index and display them correctly, and users can quickly and comfortably interact with it. This is an important factor that affects how long SEO site promotion will take.

A small checklist that will help you check whether your site has completed the most necessary things for effective promotion:

• The robots.txt and sitemap.xml files should properly affect the indexing process. You and I understand that search bots are not required to follow your instructions, but they often pay attention to them. So help them index what needs to be indexed and don’t waste time on pages whose indexing only hinders the process.
• Title, Description and micro-markup affect the evaluation of the site by search engines, as well as the CTR indicator, which determines how many users will go to your page and what position it will occupy in the search results.
• The page loading speed of a website is one of the factors that affects how long it takes for SEO promotion. The faster the site, the better the behavioral factors of users and the higher the positions will be.