Before knowing the benefits of secondary food packaging, we need to know exactly what we are talking about. (FOOD PACKAGING)
And, to do this, nothing better than to review the three types of packaging that can be found in a portion of food: primary, secondary, and tertiary.
Take, for example, a box of tea cakes.
–The main package.
It is the one that directly contains the product that will be consumed.
In the case of pasta, it could be a small plastic or paper bag wrapped around each of the cookies.
So that they are perfectly preserved and can be taken individually without losing any of their qualities.
–Secondary packaging.
This is the one that contains one or more primary packages. In our example, we could talk about the metal container that holds all the individually wrapped pasta.
At Eurobox, we are therefore specialists in this second type since our boxes.
In general, contain products that already have another type of packaging inside, either with a plastic bag for all the units or with capsules. in paper.
–Tertiary packaging.
In this case, we are talking about the cardboard box in which a number of secondary packaging.
Boxes of cookies to be able to transport them comfortably and also safely to the points of sale.
The container is thrown away first and it is very important in transportation as it helps prevent shocks and damage to the product.
In some cases, it can serve as an exhibitor once you arrive at the point of sale.
The 4 main advantages of secondary food packaging
Let us focus on the secondary packaging in which we specialize, cans.
These are the ones we really know and can talk about at length for their great benefits for the foods they contain and also for the brand itself.
The first two advantages that we highlight relate to the quality of the product it contains.
While the last two are strictly related to its advertising impact and its repercussions on sales. (FOOD PACKAGING)
1) Better product protection
Tin cans offer great product protection in several ways. For starters, they protect what’s inside from dents and scratches.
This is to prevent the cookies from being broken or the chocolates from being crushed.
But they also protect against the effects of light, which can have a serious impact on the taste and quality of some items, such as tobacco or tea.
Food cans are usually sealed, which also prevents the passage of air and prevents oxidation, so food will keep in good condition much longer.
2) Better conservation once the package is opened
But the can will not only prevent deterioration of the product until the customer opens it, but it will also keep it better once opened.
The tin can is much more protective of the qualities of its contents than other materials.
And the light protection we discussed continues to exist once the can is opened.
In addition, studies have shown that can do not transfer any flavor to products, foods, or drinks, and therefore do not adversely affect any of the qualities of the product.
3) Better presentation at the point of sale
The cans are immediately associated by the buyer with a better quality product.
Indeed, this type of container is generally found in high-end or mid-range products.
It is common to see how food products intended for distribution, such as chocolates, cookies, or even liqueurs, have this type of packaging.
This is because the presentation is much more attractive and the gift is perceived as much better or even more expensive and of better quality.
4) An additional attraction when the packaging is also beautiful and can have other uses
When the container is well designed, it is much more attractive to the potential buyer.
For starters, it will grab their attention more than other containers made in cans, so they will be more inclined to buy it.
But there may be other reasons, such as the customer wanting to use the container more intensively after consuming what is in it.
You now know a little more about the advantages of secondary food packaging which we are dedicated to at Eurobox.
As an entrepreneur, you will better understand the importance of considering this type of packaging for your products.
As a buyer, you will surely have more reasons to choose them on the shelves.
(FOOD PACKAGING)