In order to improve your Google ranking, you need to take actionable steps that will make a difference. Simply guessing or using outdated methods won’t help you rank higher – you need to focus on what is currently working for other businesses and adapt their strategies to fit your own website. In this blog post, we will discuss the latest methods that can be used to improve your Google ranking quickly and easily!
Use original images in your blog content
A picture is worth a thousand words, and this is especially true on the internet. In the age of social media, people are used to skimming through articles and only stopping to read the parts that interest them. As a result, it’s important to include images in your blog content to capture attention and break up the text. Not only will this make your articles more visually appealing, but it will also help you to rank higher in Google searches. That’s because Google’s algorithms are designed to favor articles with original images. So, if you want to improve your Google ranking, be sure to include some eye-catching pictures in your next blog post.
Write original meta descriptions for each page
When you’re creating a website, one of the most important things to focus on is your meta descriptions. These are the short snippets of text that appear under your website’s title in a Google search. Meta descriptions are designed to give users an idea of what your website is about and whether or not it will be relevant to their search. Unfortunately, many website owners either don’t write meta descriptions at all or they simply copy and paste the same text for every page on their site. This is a huge mistake! Not only will this make your website look unprofessional, but it will also hurt your Google ranking. That’s because Google penalizes websites that have duplicate or missing meta descriptions. So, if you want to improve your Google ranking, be sure to write unique meta descriptions for each page on your website.
Try broken link building
One of the latest trends in SEO is called “broken link building.” This is a process where you find websites that have broken links and then contact the owner to let them know. The goal is to get the owner to replace the broken link with a link to your website. This can be a great way to build backlinks and improve your site’s ranking in the search engines. However, it’s important to keep a few things in mind when you’re doing this. First, make sure that the website you’re contacting actually has some authority. There’s no point in trying to get a link from a low-quality site. Second, don’t be too salesy in your approach. Remember, you’re trying to build a relationship here, not just pitch your website. If you do it right, broken link building can be a great way to get high-quality backlinks and improve your SEO.
Boost underperforming pages with keyword research
If you have a website, chances are there are some pages that perform better than others. This is normal! However, if you want to improve your overall Google ranking, it’s important to focus on boosting the performance of your underperforming pages. One way to do this is by doing keyword research. First, take a look at the keywords that you’re currently targeting. Are they too broad? If so, you may be getting a lot of traffic, but it might not be relevant traffic. Try to narrow down your keywords to something more specific. Second, take a look at the search volume for your target keywords. If there isn’t much search volume, you may want to consider targeting a different keyword. Finally, make sure you’re using your target keywords throughout your page, including in the title, meta description, headings, and body text. By doing keyword research and optimization, you can boost the performance of your underperforming pages and improve your Google ranking.
Improve your page’s dwell time
Dwell time is the amount of time that a user spends on your website before returning to the search engine results page. It’s one of the many factors that Google takes into account when determining your ranking. So, if you want to improve your Google ranking, it’s important to focus on improving your dwell time. There are a few ways to do this. First, make sure your website is fast and responsive. No one wants to wait around for a slow website to load! Second, make sure your content is interesting and engaging. If users find your content boring or unhelpful, they’re likely to click back to the search results page pretty quickly. Finally, make sure your website is easy to navigate. If users can’t find what they’re looking for, they’ll quickly become frustrated and leave. By improving your dwell time, you can improve your Google ranking and get more relevant traffic to your website.
Discover low-competition keywords in online communities
One of the best places to find low-competition keywords is in online communities. These are groups of people who share common interests and can be a great source of information about what people are searching for. To find relevant online communities, simply do a search on Google or another search engine. For example, if you’re in the fitness niche, you could search for “fitness forums” or “fitness communities.” Once you find relevant online communities, take a look at the discussions that are taking place. What topics are people talking about? What questions are they asking? This can give you some great ideas for low-competition keywords that you can target to improve your Google ranking.
Turn unlinked brand mentions into backlinks
An unlinked brand mention is when your brand is mentioned on a website but there’s no link back to your website. This can be frustrating, because it’s effectively free advertising for the other website but with no benefit for you. There are a few things you can do if you find an unlinked brand mention. The first is to reach out to the website and ask them to add a link. This can be effective, but it can also be time-consuming. Another option is to create content that mentions the site in question and includes a link back to your own site; this is a way to indirectly ‘link’ to the other site. Finally, you can try building relationships with the people who run the site; if they like and trust you, they may be more likely to include a link next time they mention your brand. Ultimately, there’s no guaranteed way to get someone to include a link, but it’s worth trying a few different strategies to see what works best in each case.
Final Thought
These are just a few of the many things you can do to improve your Google ranking. By focusing on SEO, you can attract more relevant traffic to your website and get more people to see your content. And, as always, if you need any help with SEO or anything else related to digital marketing, be sure to contact SEO Malaysia today! We’re always happy to help.
This article is posted on Businessleed.