9 New Instagram Features You Probably Missed
If you’re not aware it, 2016 was an extremely busy year for Instagram adjustments! The introduction of Instagram Stories was the biggest change, Instagram Stories was the Buy Instagram Followers Malaysia biggest change since it was, well, Snapchat story stories. Instagram has been busy introducing many small, yet powerful features throughout the summer. In addition to interactive advertising, there was zoomable photos Here’s an overview of the most popular features that Instagram has added to its platform. Instagram features you may have didn’t notice (and what they can mean for your company):
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Now You Can Save Drafts on Instagram (September 2016)
Instagram’s latest function lets you store drafts of posts ahead of posting.
What you should be aware of In the course of testing in the spring of this year Instagram introduced a “Save Draft” feature to everyone. In the past, when you hit the “back” or “back” button in Instagram you’d be unable to save your post. The app now will ask you to choose whether you’d prefer to save it as a draft, or erase it.
It’s worth noting that you’ll only be able to see an option to Save Draft option if you’ve added filters, captions, or a location to the photo prior to pressing Back. If you’ve not made any changes to the photo, pressing back will return you straight.
What impact does this have on your business How it affects your business: The ability to create posting and save drafts to be saved to be re-used later is more suitable to individuals rather than companies. If you’re running a company or brand, later is the best option to create and schedule for your Instagram posts!
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Instagram Now Lets You Filter or Disable Comments (September 2016)
Instagram offers comment moderation using a new keyword moderation tool as well as the ability to remove comments entirely.
What you should be aware of: After the disappearance of thousands of snake emojis on Taylor Swift’s Instagram account in July, people began thinking about what the future holds for Instagram comments. Instagram has now launched an updated moderation feature for comments to all users. This feature allows you to block comments that contain specific words, phrases and even emoticons! When you click the gear button on the profile of yours, you’ll be able to access an updated “Comments”
tool that lets you choose words you find unacceptable or inappropriate or offensive, and comments with these words will not appear on your profile.
What impact does it have on your company: There are many positives to take into consideration when deciding what to do with this tool! Comment moderation permits businesses to remove comments that contain profane language or expletives and also other offensive words. Overall, it can reduce the clutter that community managers face and make their job easier to reply to legitimate inquiries from customers.
Big Updates to Instagram Stories (September 2016)
The latest update to Instagram comes with a several new features for Instagram Stories, including the option to save your personal stories, mutes others, and alter the color of the text.
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You can finally turn off Instagram Stories of Specific Users
The most important change of Instagram Stories is the highly-requested capability to disable stories posted by other users. To turn off an individual’s Instagram story all you have to do is hold and tap on the Instagram Stories avatar. This will move the story to the top of the queue and blocks it from playing automatically. To turn off mute, simply hold and tap on the icon for stories and then select the option to unmute.
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Automatically Save Your Own Instagram Stories
Another exciting feature for Instagram stories allows you to save automatically every single one of your Instagram Stories. To enable the save feature, you simply tap the gear icon on the interface for stories’ camera and then flip over the “Save Shared Photos” button. Also, you can save individual stories by pressing the three dots located in the lower right-hand corner while you’re viewing the stories.
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Change the color of text to the Instagram Story or Snapchat Style. Instagram story, Snapchat Style
As with Snapchat Stories, you can choose the color of your story when adding text to your stories. Give a personality to your story, or pick an appropriate color to match the setting! Even if you’re looking to add luminescent text to your story, you’ll need to draw the words in using the neon marker.
What does it mean for businesses: sole change for Instagram Stories that could really impact businesses is brand new muted option. With the ability of users to block annoying, spammy or other content that is annoying companies now need to be extremely cautious about the content they share (and how often they update). What is the best way to remain off someone’s preferred list? Make interesting and captivating material to use on Instagram Stories!
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Instagram Ads Get Interactive (September 2016)
Instagram has introduced further action-driven improvements to advertisements.
What you should be aware of: Instagram is making it more simple for users to interact with companies through Instagram advertising. The latest update to ads follows the well-received launch of an upgraded call-to-action button. In the event that users show curiosity about or in the vicinity of an advertisement (like looking at the advertisement for four seconds or clicking on the name of the profile) the call-to-action buttons will now be highlighted. In the case of video advertisements, when users disable a video ad,
they’ll be directed to the page of the advertiser and the video will continue to play on highest point of the display.
What impact does it have on your business: There’s many benefits to reap by marketing on Instagram! It’s an excellent sign that Instagram is focusing on making advertisements more engaging for companies and increasing the engagement of Instagram users. If you’re thinking regarding advertising with Instagram The new features could convince you!
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Finally, You Can Zoom In Instagram (August 2016)
Instagram now lets users zoom in on images and videos.
What you should be aware of What you need to know: The “pinch to zoom” gesture has been available on Facebook, Twitter and many other apps for some time currently, and therefore it seems as if it’s a natural gesture to Instagram users to use. It’s finally happening! In August of this year, Instagram users are now able to pinch to zoom photos and videos inside the app, and also within Instagram Stories.
What impact does it have on your business
The zoom feature on Instagram offers a range of opportunities for businesses to add creativity to their posts. Beyond being more engaging companies can improve your Instagram content and also encourage Instagrammers to interact in their content on an even deeper level. It is possible to make use of the zoom feature to conduct Instagram competitions where your followers need to search for hidden content in your posts!
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Instagram Videos Levels up With the New “Events” Channel (August 2016)
Instagram introduced a brand new video channel under the Explore tab, dubbed “Events.”
What you should be aware of: Instagram launched a personalized video channel that gathers the most popular videos from sporting events, and other live events, and shows the videos in one place. It’s basically a personalised alternative to Snapchat’s Live Stories. In August you can login to Instagram to follow events happening across the globe!
What does it mean for the business you run: Every real-world happening can be a channel within Instagram’s Explore page, as long as it’s popular for users to be a hit and there’s enough content available to make channels. While Instagram doesn’t allow advertisements or sponsored events through the Explore page but businesses can still reap the benefits through the channels! This is particularly applicable to events that are restricted in access. Businesses can distinguish their content from other
events by allowing people to observe what’s happening from the ground.
Instagram might eventually include advertisements, let businesses purchase specific events or even incorporate hashtags in the channel. However, for now, businesses must closely watch what content is featured prominently on feeds to ensure they are creating posts that are compatible with Instagram’s algorithm!
In any event the brand newly launched Events feature is yet another proof of Instagram’s increasing its focus on video. Utilizing Instagram video can bring an immense amount of brand awareness which is far greater than static images. There’s never a better time than now to start getting familiar with the Instagram video platform!
9:Say Goodbye to Instagram Locations!(August 2016)
Instagram has quietly removed its map feature for profiles.
What you should be aware of: There were no news, Instagram deleted its “Add to Photo Map” feature. Before, when you went to the profile of a user, they had the option of clicking on the Photo Map to view the locations they’ve taken. Although you can still share your location in your profile, but you will no longer add the location onto the Photo Map.
How does it impact the business you run: demise of the map feature on Instagram is a huge disappointment for those who employed it! It was an excellent option for brick and mortar companies, travel bloggers, and for all businesses that held events that were based buymalaysianfollowers on location. People that clicked your Photo Map could see all the other photos that were posted on the Geo-Tag. This helped in showcasing your product or services, but also bringing in new customers. If you’re one of those who depended on this feature,
you must now get inventive in how you can ensure that your content is accessible worldwide.